[ WHY IT WORKS ]
Scaling is not about buying more traffic
It is about finding the users worth paying for — and filtering out the traffic that is not.
We combine data, machine learning, anti-fraud checks, and campaign expertise to help advertisers test faster, control quality, and scale only what proves value.
[ 01 ]
Verified Traffic
Traffic sources are checked and optimized for real user quality, not just volume.
[ 02 ]
Smarter Optimization
Campaigns are optimized toward key events, CPA goals, and post-install behavior.
[ 03 ]
Clear Scaling Path
Test, validate, learn, and scale only the sources, GEOs, and users that prove value.
PERFORMANCE INDEX 14
Power and Volume Rank 30
PERFORMANCE INDEX 15
Power and Volume Rank 15
PERFORMANCE INDEX 16
Power and Volume Rank 12
SOLUTIONS
User Acquisition (UA)
Grow your user base on a global scale.
Attract and convert new users with precise targeting and advanced analytics. Save on acquisition costs and maximize conversions with high-quality traffic.
RETARGETING (RT)
Reengage your audience for targeted in-app conversions.
Reconnect with users who haven't converted yet, driving targeted in-app events and higher retention rates. Achieve your business goals with a unique traffic mix.
CTV CAMPAIGNS
Fully measurable, interactive, and optimized for app growth.
Reach high-value users across Smart TVs and OTT with interactive formats, QR codes and short URLs.
01
Programmatic access to Smart TVs & OTT platforms
03
In-stream, interactive & display formats supported
05
Flexible targeting by geo, audience & context
02
Cross-device UA via QR codes & short URLs
04
Real-time tracking via MMPs
[ CTV ]
CONNECTED TV (CTV) INVENTORY
Run performance-based CTV campaigns — fully measurable,
interactive, and optimized for app growth.
We’re integrated with your Mobile Measurement Partners
High-Quality User Growth
01
Smarter Media Spend
02
AI-Powered Optimization
03
Verified Traffic & Anti-Fraud
KPI-Based Campaign Scaling
04
05
Direct In-App Inventory
06
Global Performance Reach
07
Clear Results & Reporting
08
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[ CTV ]
CONNECTED TV (CTV) INVENTORY
Run performance-based CTV campaigns — fully measurable, interactive, and optimized for app growth.
+ Programmatic access to Smart TVs & OTT platforms
+ Cross-device UA via QR codes & short URLs
+ In-stream, interactive & display formats supported
+ Real-time tracking via MMPs
+ Flexible targeting by geo, audience & context
40% of users install an app
after seeing a CTV ad (AppsFlyer)
Pearl VPN
ABOUT
High-speed VPN utility app with global reach and engaged users
GEOS
US, SEA, BR
MONTHLY ACTIVE USERS
24M
%20(1).png)
Safe QR OCR AI Scanner Creator
ABOUT
Smart utility app for fast and secure QR scanning, OCR and code generaton
GEOS
US, SA, FR
MONTHLY ACTIVE USERS
17M
Daily Translate: AI Text Voice
ABOUT
High-engagement translation app for text, voice and camera tools
GEOS
US, SEA, CA
MONTHLY ACTIVE USERS
15M
HeatShort
ABOUT
Short drama app with highly engaged, story-driven entertainment audiences.
GEOS
US, PH, IN, NG, ZA & WW
MONTHLY ACTIVE USERS
430K
01
Banner
02
Native
03
Video
04
Interstitial
05
Splash
Ad formats
Banner
01
Native
02
Video
03
Interstitial
04
Splash
05
Banne
01
[ TECHNOLOGY STACK ]
A performance technology stack built to make mobile growth more transparent, controlled, and scalable.
BidMatrix brings together data, AI optimization, direct inventory, and anti-fraud controls to help advertisers move beyond volume buying and scale users who prove real value.
[ 01 ]
In-House DMP
Audience segmentation and campaign signals help improve targeting, traffic quality, and optimization logic.
[ 02 ]
AI & Machine Learning
Models analyze performance signals in real time to optimize bids, sources, events, and CPA goals.
[ 03 ]
DeepThink + ApexAd
Our optimization stack helps identify high-value users earlier, adapt campaign decisions daily, and serve ads at RTB speed.
[ 04 ]
Anti-Fraud Protection
Traffic quality checks help filter suspicious activity, protect budgets, and support safer campaign growth.
[ 05 ]
MatrixSDK 1.0
Advertising SDK for games and short drama apps, built to expand direct in-app inventory opportunities.
[ 06 ]
MMP Measurement
Performance validation through leading MMPs helps track installs, events, CPA, ROAS, and post-install quality.
CoolShort: Stream Drama Shorts
Tiny Drama
SceneSnap-TV Show
Short Show-Mini Box
DramaFuse
DramaByte
DramaFlow: Movies&Short TV
FlashDrama - Short Show Stream
HeatShort
Mini Drama Hub
[ BIDMATRIX'S SHORT DRAMA APPS ]
We give advertisers direct access to highly engaged, story-driven audiences inside a fast-growing format.
Short drama category is booming: in-app revenue reached ~$700m in q1 2025 (4× yoy) and cumulative revenue is already around $2.3b, with 370m+ downloads in the same period.
13+ short drama apps
top geos: us, sea, latam, mena
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
We're integrated with
your Mobile Measurement Partners
Growth Empowerment
01
Cost-effective clicks and impressions
02
Innovation Acquisition Approaches
03
Global Reach
04
Fraud Prevention
05
KPI Alignment
06
Measurable Results
07
Trust and Transparency
08
SUBMIT YOUR APPLICATION
TEST LAUNCHES, NO MINIMUM SPEND
TARGET YOUR AUDIENCE
OPTIMIZE IN REAL-TIME
SCALE SEAMLESSLY
Enjoy 24/7 support
[ HOW IT WORKS ]
GOAL
Wide-market scale with a clear path to first deposit (EFTD).
GEOS
AE, AT, AU, BE, BG, BR, BY, CH, CN, CY, CZ, DE, DK, EG, FR, HK, IE, IL, IS, JP, KR, KZ, LT, MA, MO, NG, NL, PL, PT, QA, RO, RU, SA, SE, SI, SK, TR, TW, UA, VN, ZA
+1,766%
higher value per event
1300
payable events per week
APP IDS (PROD)
1488296980, 6745866031, com.bybit.app,
com.bybit.eu
EVENTS WE OPTIMIZE FOR
eftd — Effective First Time Deposit
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99Food
GOAL
Scale user acquisition in Brazil and drive high-intent first-use actions, with primary optimization toward first food orders, passenger sign-ups and first trips.
GEOS
BR
App IDs (prod)
553663691 COM.TAXIS99
EVENTS WE OPTIMIZE
* User completes their first food
* User completes their first trip
* User completes passenger registration
* User opens the app RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~21K
first food orders per month
~90%
sign-up to first food order CR
Betr
GOAL
Acquire high-intent iGaming users in Australia and optimize acquisition toward users who complete their first successful deposit.
GEOS
AU
App IDs (prod)
1635215598 au.com.bluebet
EVENTS WE OPTIMIZE FOR
* User completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~200
first deposits per month
+25%
MoM growth in monthly first deposits during first quarter
Bybit
GOAL
Scale user acquisition and retargeting across multiple markets, optimizing toward account registrations and first-time deposit events.
GEOS
GLOBAL — 41 MARKETS
App IDs (prod)
1488296980 6745866031 COM.BYBIT.APP COM.BYBIT.EU
EVENTS WE OPTIMIZE FOR
* Effective First-Time Deposit: sign up, deposit and trade
* User completes a first-time deposit
* User completes account registration RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~2%
Install to eFTD CR
~1.1K
eFTD events per month
Goibibo
GOAL
Drive user acquisition for a high-volume travel booking app in India, optimizing toward travel searches and completed purchases.
GEOS
IN
App IDs (prod)
COM.GOIBIBO
Events we optimize for
* User completes a booking / purchase
* User performs a travel search RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+129%
MoM growth in monthly purchases during scaling phase
~1.5K
purchases per month
Navi
GOAL
Scale user acquisition and retargeting in India across payments and lending, optimizing toward first transactions and fresh loan approvals.
GEOS
IN
App IDs (prod)
1541152485 COM.NAVIAPP
Events we optimize for
* User completes their first transaction
* User receives a fresh loan approval
* Fresh loan is disbursed
* Successful step within the fresh-loan flow
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~75K
first transactions per year
~3K
fresh loan approvals per month
Shein
GOAL
Scale e-commerce user acquisition across global markets, optimizing toward purchases and first-purchase activity.
GEOS
GLOBAL — 39 MARKETS (US as a major one)
App IDs (prod)
878577184 COM.RIL.SHEIN COM.ZZKKO
Events we optimize for
* User completes a purchase
* User completes their first purchase
* User adds a product to cart RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~59%
install to purchase CR
~400K
purchases per month
TikTok
GOAL
Scale user acquisition and re-engagement across multiple markets, optimizing beyond installs toward predicted value, watch-duration quality and reactivation signals.
GEOS
global — 24 MARKETS
App IDs (prod)
835599320 COM.SS.ANDROID.UGC.TRILL COM.ZHILIAOAPP.MUSICALLY
Events we optimize for
* pLTV-based optimization signal
* 7-day watch-duration value
* App reactivation after 30 days of
* Internal value-threshold optimization signal
* App installation RESULTS
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~1.7M
attributed installs per month
~10%
install to 7-day watch-duration CR
GOAL
Wide-market scale with a clear path to first deposit (EFTD).
GEOS
AE, AT, AU, BE, BG, BR, BY, CH, CN, CY, CZ, DE, DK, EG, FR, HK, IE, IL, IS, JP, KR, KZ, LT, MA, MO, NG, NL, PL, PT, QA, RO, RU, SA, SE, SI, SK, TR, TW, UA, VN, ZA
Bybit
+1,766%
higher value per event
1300
payable events per week
APP IDS (PROD)
1488296980, 6745866031, com.bybit.app,
com.bybit.eu
EVENTS WE OPTIMIZE FOR
eftd — Effective First Time Deposit
Navi
GOAL
Scale high-intent user acquisition and drive first successful transactions
for a mobile-first lending product in a high-volume market.
GEOS
In
App IDs (prod)
com.naviapp, 1541152485
Events we optimize for
NaviPay_First_Transaction — user completes their first successful transaction PL_Fresh_
Approved_On — user gets
a fresh loan approval install — app installation
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
30,000
first transactions
per month
~3,000
fresh loan approvals
per month
Shein
GOAL
To significantly enhance app revenue and traffic through strategic optimisations
and targeted efforts.
GEOS
US, FR, GB, MX, MY, PH, BR
App IDs (prod)
878577184, COM.RIL.SHEIN, COM.ZZKKO
Events we optimize for
NaviPay_First_Transaction — user completes their first successful transaction PL_Fresh_
Approved_On — user gets
a fresh loan approval install — app installation
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~2,800,100
purchases per half a year
120%
eCPM increase
Goibibo
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking
and finishes an in-app purchase
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+129%
growth in monthly purchases during scaling phase
~1000
purchases per month
Shopee
GOAL
Scale user acquisition
and drive meaningful engagement in key SEA
and LATAM markets using
data-driven programmatic strategies.
GEOS
BR, ID, VN, PH, MY
App IDs (prod)
1481812175, 959841113, 959841443, 959841449, 959841453, 959841854, COM.SHOPEE.BR, COM.SHOPEE.ID, COM.SHOPEE.MY, COM.SHOPEE.PH, COM.SHOPEE.TH, COM.SHOPEE.VN
Events we optimize for
REGISTER — USER COMPLETES REGISTRATION / SIGN-UP
ORDERPLACED — USER PLACES AN ORDER
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
~11,500
orderplaced events
per 2 month
~12,500
registrations per 2 month
Betr
GOAL
Launch and scale user acquisition with a focus
on driving first-time deposits and validating performance during early scaling phases.
GEOS
AU
App IDs (prod)
1635215598
Events we optimize for
first_deposit_complete — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+25%
growth in monthly first deposits during early
scaling phase
~200
first deposits per month
Betr
GOAL
Launch and scale user acquisition with a focus
on driving first-time deposits and validating performance during early scaling phases.
GEOS
AU
App IDs (prod)
1635215598
Events we optimize for
first_deposit_complete — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+25%
growth in monthly first deposits during early
scaling phase
~200
first deposits per month
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
+129%
growth in monthly purchases during
scaling phase
~1000
purchases per month
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking and finishes an in-app purchase
SUBMIT YOUR APPLICATION
TEST LAUNCHES, NO MINIMUM SPEND
TARGET YOUR AUDIENCE
OPTIMIZE IN REAL-TIME
SCALE SEAMLESSLY
[ HOW IT WORKS ]
Enjoy 24/7 support
Bybit
GOAL
Wide-market scale with a clear path to first deposit (EFTD).
GEOS
AE, AT, AU, BE, BG, BR, BY, CH, CN, CY, CZ, DE, DK, EG, FR, HK, IE, IL, IS, JP, KR, KZ, LT, MA, MO, NG, NL, PL, PT, QA, RO, RU, SA, SE, SI, SK, TR, TW, UA, VN, ZA
App IDs (prod)
1488296980, 6745866031,
com.bybit.app, com.bybit.eu
Events we optimize for
eftd — Effective First Time Deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+1,766%
higher value per event
1300
payable events per week
Navi
GOAL
Scale high-intent user acquisition and drive first successful transactions
for a mobile-first lending product in a high-volume market.
GEOS
In
App IDs (prod)
com.naviapp, 1541152485
Events we optimize for
NaviPay_First_Transaction — user completes their first successful transaction PL_Fresh_
Approved_On — user gets
a fresh loan approval install — app installation
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
30,000
first transactions
per month
~3,000
fresh loan approvals
per month
Exness
GOAL
Secure a substantial number
of deposits from newly acquired clients under
a CPA commission model.
GEOS
South Africa, Thailand, Vietnam, Morocco, Nigeria and WW
App IDs (prod)
com.exness.android.pa
com.exness.android.go
1359763701
Events we optimise for:
FTQ — First-Time Qualifier
DEPOSIT_CPA — Deposit (CPA)
PA_REGISTERED — Registration (PA app)
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
300+
new unique depositing
users per month
105%
increase in first-time deposits
Goibibo
GOAL
Drive cost-efficient user acquisition and scale in-app purchases for a high-volume travel booking app
in a competitive market.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
af_purchase — user completes a booking
and finishes an in-app purchase
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+129%
growth in monthly purchases during scaling phase
~1000
purchases per month
Betr
GOAL
Launch and scale user acquisition with a focus
on driving first-time deposits and validating performance during early scaling phases.
GEOS
AU
App IDs (prod)
1635215598
Events we optimize for
first_deposit_complete — user completes their first successful deposit
300+
new unique depositing users per month
105%
increase in first-time deposits
34%
increase in registrations
161%
increase in qualified users
+25%
growth in monthly first deposits during early
scaling phase
~200
first deposits per month
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99Food
GOAL
Scale user acquisition in Brazil and drive high-intent first-use actions, with primary optimization toward first food orders, passenger sign-ups and first trips.
GEOS
BR
APP IDS (PROD)
553663691 COM.TAXIS99
EVENTS WE OPTIMIZE FOR
* User completes their first food
* User completes their first trip
* User completes passenger registration
* User opens the app RESULTS
~21K
first food orders per month
~90%
sign-up to first food order CR
Betr
Bybit
GOAL
Scale user acquisition and retargeting across multiple markets, optimizing toward account registrations and first-time deposit events.
GEOS
41 MARKETS
App IDs (prod)
1488296980 6745866031 COM.BYBIT.APP COM.BYBIT.EU
Events we optimize for
* Effective First-Time Deposit: sign up, deposit and trade
* User completes a first-time deposit
* User completes account registration RESULTS
~2%
Install to eFTD CR
~1.1K
eFTD events per month
~2%
Install to eFTD CR
~1.1K
eFTD events per month
GOAL
Scale user acquisition and retargeting across multiple markets, optimizing toward account registrations and first-time deposit events.
GEOS
41 MARKETS
App IDs (prod)
Events we optimize for
EFTD — effective First-Time Deposit: sign up, deposit and trade FTD — user completes a first-time deposit SIGNUP — user completes account registration
Goibibo
Navi
~75K
first transactions per year
~3K
fresh loan approvals per month
GOAL
Scale user acquisition and retargeting in India across payments and lending, optimizing toward first transactions and fresh loan approvals.
GEOS
IN
App IDs (prod)
541152485 COM.NAVIAPP
Events we optimize for
NAVIPAY_FIRST_TRANSACTION — user completes their first transaction PL_FRESH_APPROVED_ON_DEMAND — user receives a fresh loan approval PL_FRESH_DISBURSED — fresh loan is disbursed
PL_FRESH_BS_SUCCESS — successful step within the fresh-loan flow
GOAL
Acquire high-intent iGaming users in Australia and optimize acquisition toward users who complete their first successful deposit.
GEOS
AU
App IDs (prod)
1635215598 au.com.bluebet
Events we optimize for
* User completes their first successful deposit
~200
first deposits per month
+25%
MoM growth in monthly first deposits during first quarter
300+
new unique depositing users per month
105%
increase in first-time deposits
GOAL
Secure a substantial number of deposits from newly acquired clients under a CPA commission model.
GEOS
ZA, TH, VN, MA, NG, WW
APP IDS (PROD)
COM.EXNESS.ANDROID.
PA, COM.EXNESS.
ANDROID.GO, 1359763701
EVENTS WE OPTIMIZE FOR
FTQ — FIRST TIME QUOTATION (FIRST QUOTE REQUEST) PA_REGISTERED — USER COMPLETES REGISTRATION DEPOSIT_CPA — USER MAKES A DEPOSIT
GOAL
Drive user acquisition for a high-volume travel booking app in India, optimizing toward travel searches and completed purchases.
GEOS
IN
App IDs (prod)
com.goibibo
Events we optimize for
* User completes a booking / purchase
* User performs a travel search RESULTS
+129%
MoM growth in monthly purchases during scaling phase
~1.5K
purchases per month
Navi
GOAL
Scale user acquisition and retargeting in India across payments and lending, optimizing toward first transactions and fresh loan approvals.
GEOS
IN
App IDs (prod)
541152485 COM.NAVIAPP
Events we optimize for
* User completes their first transaction
* User receives a fresh loan approval
* Fresh loan is disbursed
* Successful step within the fresh-loan flow
~75K
first transactions per year
~3K
fresh loan approvals per month
SHEIN
GOAL
Scale e-commerce user acquisition across global markets, optimizing toward purchases and first-purchase activity.
GEOS
GLOBAL — 39 MARKETS (US as a major one)
App IDs (prod)
878577184 COM.RIL.SHEIN COM.ZZKKO
Events we optimize for
* User completes a purchase
* User completes their first purchase
* User adds a product to cart RESULTS
~59%
install to purchase CR
~400K
purchases per month
TikTok
GOAL
Scale user acquisition and re-engagement across multiple markets, optimizing beyond installs toward predicted value, watch-duration quality and reactivation signals.
GEOS
GLOBAL — 24 MARKETS
App IDs (prod)
835599320 COM.SS.ANDROID.UGC.TRILL COM.ZHILIAOAPP.MUSICALLY
Events we optimize for
* pLTV-based optimization signal
* 7-day watch-duration value
* App reactivation after 30 days of
* Internal value-threshold optimization signal
* App installation RESULTS
~59%
install to purchase CR
~400K
purchases per month
%202.png)
Ready to scale with more control?
BidMatrix helps app advertisers grow user acquisition and retargeting through verified traffic sources, including CTV and direct in-app inventory — powered by AI optimization and anti-fraud protection